Never Seen Before

This little lot have been stuck in the bowels of our basement since the days when IRN-BRU 32 was only a twinkle in our eyes. So draw the curtains and feast your eyes on THE ADS THEY WOULDN'T LET YOU SEE (for reasons that will soon become apparent). We'll be adding to this little lot as and when they surface, so don't be a stranger.

This site is intended for adults and some of the content in this section may not be suitable for our younger IRN-BRU drinkers.

Ferret
Ape: I’ll Go Ape
Ape: I’ll Go Ape

Ape: I’ll Go Ape

We ran out of money on this ad. During the shoot the ape had insisted on a squad of banana peelers, a personal nose picker and three nipple tweakers. Had she settled for two we might still have been within budget.

 
Nookie
Nookie

Nookie

Our models Melissa-Marie and Rab were a no-show on the day of the shoot. Apparently a jeweller’s in the Argyle Arcade was having a one day price busting extravaganza on sovereign rings and gold chains.

 
Happy time grizzly bears
Happy time grizzly bears

Happy time grizzly bears

We tried this idea out on a few folk at work to gauge a reaction. None of them found it particularly witty or clever, as being attacked by two bears on your way home is a pretty standard night out.

 
Happy time alien
Happy time alien

Happy time alien

A bloke in our sales department fainted when he saw this poster. He thought the guy in the picture was having a Caesarean.